Beyond Purchase Intention: A Narrative Review of Perceived Benefits and Consumer Behaviour towards Electric Vehicles
Published in July-Sept, 2026 (Vol. 1, Issue 3, 2026)

Keywords
Abstract
References
- [1]Adnan, N., Nordin, S. M., Amini, M. H., & Langove, N. (2018). What make consumer sign up to PHEVs? Predicting Malaysian consumer behavior in adoption of PHEVs. Transportation Research Part A: Policy and Practice, 113, 259–278. https://doi.org/10.1016/j.tra.2018.04.007
- [2]Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50(2), 179–211. https://doi.org/10.1016/0749-5978(91)90020-T
- [3]Bozpolat, C. (2024). Estimating the determinants of consumers' electric vehicle purchase intentions: Empirical evidence from Turkey. Current Research in Social Sciences. https://doi.org/10.30613/curesosc.1488966
- [4]Chaturvedi, P., Kulshreshtha, K., Tripathi, V., & Agnihotri, D. (2023). Exploring consumers' motives for electric vehicle adoption: Bridging the attitude–behavior gap. Benchmarking: An International Journal, 30(10), 4174–4192. https://doi.org/10.1108/BIJ-10-2021-0618
- [5]Chen, P., Selamat, M. H., & Lee, S.-N. (2025). The impact of policy incentives on the purchase of electric vehicles by consumers in China's first-tier cities: Moderate-mediate analysis. Sustainability, 17(12), Article 5319. https://doi.org/10.3390/su17125319
- [6]Cruz-Jesus, F., Figueira-Alves, H., Tam, C., Pinto, D. C., Oliveira, T., & Venkatesh, V. (2023). Pragmatic and idealistic reasons: What drives electric vehicle drivers' satisfaction and continuance intention? Transportation Research Part A: Policy and Practice, 170, Article 103626. https://doi.org/10.1016/j.tra.2023.103626
- [7]Ding, Z., Jiang, X., Liu, Z., Long, R., Xu, Z., & Cao, Q. (2018). Factors affecting low-carbon consumption behavior of urban residents: A comprehensive review. Resources, Conservation and Recycling, 132, 3–15. https://doi.org/10.1016/j.resconrec.2018.01.013
- [8]Dong, X., Zhang, B., Wang, B., & Wang, Z. (2020). Urban households' purchase intentions for pure electric vehicles under subsidy contexts in China: Do cost factors matter? Transportation Research Part A: Policy and Practice, 135, 183–197. https://doi.org/10.1016/j.tra.2020.03.012
- [9]Fuller, J., Baxter, J., & Skimming, J. (2021). Social and municipal influences on intention to purchase electric and hybrid electric vehicles in London Ontario, CA. Canadian Planning Policy/Aménagement et politique au Canada, 2021, 69–88. https://doi.org/10.24908/CPP-APC.V2021I2.13928
- [10]Hassan, A., Mahmoud, M. A., Al-Sharafi, M. A., Ibrahim, M., & Albashrawi, M. A. (2026). Why aren't electric vehicles taking over? Exploring the drivers and barriers to adoption: A systematic review, theoretical framework, and future directions. Transportation Research Part F: Traffic Psychology and Behaviour. Advance online publication. https://www.sciencedirect.com/science/article/abs/pii/S1369847826000720
- [11]Hirschman, E. C., & Holbrook, M. B. (1982). Hedonic consumption: Emerging concepts, methods and propositions. Journal of Marketing, 46(3), 92–101. https://doi.org/10.1177/002224298204600314
- [12]Hoang, T. T., Pham, H. T., & Vu, H. M. T. (2022). From intention to actual behavior to adopt battery electric vehicles: A systematic literature review. The Open Transportation Journal, 16, e187444782208100. https://www.sciencedirect.com/org/science/article/pii/S1874447822000057
- [13]Huang, X., & Ge, J. (2019). Electric vehicle development in Beijing: An analysis of consumer purchase intention. Journal of Cleaner Production, 216, 361–372. https://doi.org/10.1016/j.jclepro.2019.01.231
- [14]Jaiswal, D., Kaushal, V., Kant, R., & Singh, P. K. (2021). Consumer adoption intention for electric vehicles: Insights and evidence from Indian sustainable transportation. Technological Forecasting and Social Change, 173, Article 121089. https://doi.org/10.1016/j.techfore.2021.121089
- [15]Khurana, A., Kumar, V. V. R., & Sidhpuria, M. (2020). A study on the adoption of electric vehicles in India: The mediating role of attitude. Vision, 24(1), 23–34. https://doi.org/10.1177/0972262919875548
- [16]Lin, B., & Shi, L. (2022). Identify and bridge the intention–behavior gap in new energy vehicles consumption: Based on a new measurement method. Sustainable Production and Consumption, 31, 432–447. https://doi.org/10.1016/j.spc.2022.03.015
- [17]Lin, B., & Wu, W. (2018). Why people want to buy electric vehicle: An empirical study in first-tier cities of China. Energy Policy, 112, 233–241. https://doi.org/10.1016/j.enpol.2017.10.026
- [18]Lv, Z., Zhao, W., Liu, Y., Wu, J., & Hou, M. (2024). Impact of perceived value, positive emotion, product coolness and Mianzi on new energy vehicle purchase intention. Journal of Retailing and Consumer Services, 76, Article 103564. https://doi.org/10.1016/j.jretconser.2023.103564
- [19]National Bureau of Economic Research. (2019). Assessing federal subsidies for purchases of electric vehicles. NBER Digest. https://www.nber.org/digest/jun19/assessing-federal-subsidies-purchases-electric-vehicles
- [20]Ooi, S. K., Xu, Y., & Yeap, J. A. L. (2025). Beyond the first charge: Understanding continuance intention among electric vehicle drivers in China. Case Studies on Transport Policy. Advance online publication. https://www.sciencedirect.com/science/article/abs/pii/S221053952500135X
- [21]Poon, W. C., Sin, K. Y., & Sathasivam, K. (2024). An extended combined-TAM-TPB to explain the intention to adopt electric vehicles: A multi-group analysis of Generations X, Y, and Z [Preprint]. https://doi.org/10.21203/rs.3.rs-4291137/v1
- [22]Rehman, S. U., Alshuaibi, M. S. I., Alshuaibi, A. S. I., Nguyen, N. T., Rumman, J. B. A., & Abdulmuhsin, A. A. (2026). Tech and green: Customer satisfaction leads electric vehicle purchase intention with the moderating role of innovativeness and barriers. International Journal of Energy Sector Management, 20(4), 1088–1108. https://doi.org/10.1108/IJESM-05-2025-0032
- [23]Rezvani, Z., Jansson, J., & Bodin, J. (2015). Advances in consumer electric vehicle adoption research: A review and research agenda. Transportation Research Part D: Transport and Environment, 34, 122–136. https://doi.org/10.1016/j.trd.2014.10.010
- [24]Schuitema, G., Anable, J., Skippon, S., & Kinnear, N. (2013). The role of instrumental, hedonic and symbolic attributes in the intention to adopt electric vehicles. Transportation Research Part A: Policy and Practice, 48, 39–49. https://doi.org/10.1016/j.tra.2012.10.004
- [25]Secinaro, S., Calandra, D., Lanzalonga, F., & Ferraris, A. (2022). Electric vehicles' consumer behaviours: Mapping the field and providing a research agenda. Journal of Business Research, 150, 399–416. https://doi.org/10.1016/j.jbusres.2022.06.011
- [26]Shalender, K., & Sharma, N. (2021). Using extended theory of planned behaviour (TPB) to predict adoption intention of electric vehicles in India. Environment, Development and Sustainability, 23(1), 665–681. https://doi.org/10.1007/s10668-020-00602-7
- [27]Sreen, N., Purbey, S., & Sadarangani, P. (2018). Impact of culture, behavior and gender on green purchase intention. Journal of Retailing and Consumer Services, 41, 177–189. https://doi.org/10.1016/j.jretconser.2017.12.002
- [28]Stanford Institute for Economic Policy Research. (2024). Study finds electric vehicle subsidies help the climate and automakers – but at a cost. Stanford Report. https://news.stanford.edu/stories/2024/10/electric-vehicle-subsidies-help-the-climate-u-s-automakers
- [29]Voss, K. E., Spangenberg, E. R., & Grohmann, B. (2003). Measuring the hedonic and utilitarian dimensions of consumer attitude. Journal of Marketing Research, 40(3), 310–320. https://doi.org/10.1509/jmkr.40.3.310.19238
- [30]Wang, D., Ozden, M., & Tsang, Y. P. (2023). The impact of facilitating conditions on electric vehicle adoption intention in China: An integrated unified theory of acceptance and use of technology model. International Journal of Engineering Business Management, 15. https://doi.org/10.1177/18479790231224715
- [31]Wang, L., Zhang, Q., & Wong, P. P. W. (2022). Purchase intention for green cars among Chinese millennials: Merging the value-attitude-behavior theory and theory of planned behavior. Frontiers in Psychology, 13, Article 786292. https://doi.org/10.3389/fpsyg.2022.786292
- [32]Wang, W., & Mohamed, M. (2025). Will users practice what they preach? Exploring the influencing factors of the intention behaviour gap in electric vehicles adoption. Transportation Research Interdisciplinary Perspectives, 31, Article 101424. https://doi.org/10.1016/j.trip.2025.101424
- [33]Wang, X., Cao, Y., & Zhang, N. (2021). The influences of incentive policy perceptions and consumer social attributes on battery electric vehicle purchase intentions. Energy Policy, 151, Article 112163. https://doi.org/10.1016/j.enpol.2021.112163
- [34]Whitmarsh, L., & O'Neill, S. (2010). Green identity, green living? The role of pro-environmental self-identity in determining consistency across diverse pro-environmental behaviours. Journal of Environmental Psychology, 30(3), 305–314. https://doi.org/10.1016/j.jenvp.2010.01.003
- [35]Xu, Y., Zhang, W., Bao, H., Zhang, S., & Xiang, Y. (2019). A SEM–neural network approach to predict customers' intention to purchase battery electric vehicles in China's Zhejiang province. Sustainability, 11(11), Article 3164. https://doi.org/10.3390/su11113164
- [36]Yu, T., Teoh, A. P., Bian, Q., et al. (2025). What drives continuance intention to use electric vehicles: An extension of expectation-confirmation model. Transportation. Advance online publication. https://doi.org/10.1007/s11116-025-10667-w
- [37]Zhang, K., Guo, H., Yao, G., Li, C., Zhang, Y., & Wang, W. (2018). Modeling acceptance of electric vehicle sharing based on theory of planned behavior. Sustainability, 10(12), Article 4686. https://doi.org/10.3390/su10124686
- [38]Zhao, H., Bai, R., Liu, R., & Wang, H. (2022). Exploring purchase intentions of new energy vehicles: Do "mianzi" and green peer influence matter? Frontiers in Psychology, 13, Article 951132. https://doi.org/10.3389/fpsyg.2022.951132
Authors (2)
Priya Nautiyal
School of Management, Doon Uni...School of Management, Doon University, Dehradun, U...School of Management, Doon University, Dehradun, Uttarakhand, IndiaSchool of Management, Doon University, Dehradun, Uttarakhand, India
View all publications →H. C. Purohit
School of Management, Doon Uni...School of Management, Doon University, Dehradun, U...School of Management, Doon University, Dehradun, Uttarakhand, IndiaSchool of Management, Doon University, Dehradun, Uttarakhand, India
View all publications →Download Article
Summarise this paper with AI:
Article Information
Published in:
July-Sept, 2026 (Vol. 1, Issue 3, 2026)Article Impact
How to Cite
Nautiyal, P., & Purohit, H. C. (2026). Beyond Purchase Intention: A Narrative Review of Perceived Benefits and Consumer Behaviour towards Electric Vehicles. International Journal of Management and Sustainability Practices, 1(3), 105-112. https://ijmsp.com/articles/IJMSP310005
